It was planned with immense care by the Nazi leadership to project the image of the Third Reich as a modern, economically dynamic state with growing international influence.
The organiser of the 1936 Olympics, Carl Diem, wanted an event linking the modern Olympics to the ancient. The idea chimed perfectly with the Nazi belief that classical Greece was an Aryan forerunner of the modern German Reich. And the event blended perfectly the perversion of history with publicity for contemporary German power.
The first torch was lit in Greece with the help of mirrors made by the German company Zeiss. Steel-clad magnesium torches to carry the flame were specially produced by the Ruhr-based industrial giant Krupp.
Media coverage was masterminded by Nazi propaganda chief Josef Goebbels, using the latest techniques and technology. Dramatic regular radio coverage of the torch’s progress kept up the excitement, and Leni Riefenstahl filmed it to create powerful images.